Selected portfolio 01

About Me

Sarah SaifiFounder, producer, strategist

Hi, I’m Sarah.

I founded Drama Queen Productions in Pakistan, building it from the ground up into a creative studio focused on storytelling-driven marketing.

My work ranges from large-scale experiential events to digital campaigns and influencer strategy, including leading the launch of Huda Beauty in Pakistan.

Sarah with collaborators

Over five years, I scaled the organization into a 10-person team and led over 100 campaigns—bringing ambitious cultural ideas to life with clarity, care and sharp execution.

1M+

Followers engaged, building sustained sales and long-term brand loyalty.

50+

Film projects led, reaching audiences across formats and platforms.

100+

Brand launches and cultural activations for Domino’s, UNHCR, USAID, Cadbury and more.

From strategy to the room itself

Explore events ↗